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All Blacks jersey sponsor

Scheduled Pinned Locked Moved Sports Talk
allblacks
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  • KiwiwombleK Kiwiwomble

    @gibbonrib said in NZR and AIG to part ways:

    I reckon the colour is more important than the size. Anything other than white & black is going to look odd.

    The Steinlager logo just about got away with it because it was about half the size of a beer mat, but these days anyone paying that kind of coin is going to want full coverage

    id love to talk to a marketing type person about these kinds of things, ive often thought a sponsor would endear themselves to the supporters hugely if they opted for a small one on the arm or on the right chest and adidas moved to the arm (like cricket does now), would thin there would be lots of good press and maybe more sales, i havent bought a jersey since AIG was stuck on it

    G Offline
    G Offline
    GibbonRib
    wrote on last edited by
    #45

    @kiwiwomble said in NZR and AIG to part ways:

    @gibbonrib said in NZR and AIG to part ways:

    I reckon the colour is more important than the size. Anything other than white & black is going to look odd.

    The Steinlager logo just about got away with it because it was about half the size of a beer mat, but these days anyone paying that kind of coin is going to want full coverage

    id love to talk to a marketing type person about these kinds of things, ive often thought a sponsor would endear themselves to the supporters hugely if they opted for a small one on the arm or on the right chest and adidas moved to the arm (like cricket does now), would thin there would be lots of good press and maybe more sales, i havent bought a jersey since AIG was stuck on it

    Yeah that makes sense, but I think the problem is you're in a minority. The dedicated AB fan who understands and appreciates the importance of the black jersey is probably of little importance to the advertisers. There are far more eyeballs in the US, Aus, Japan, UK etc that need to see a big logo for them to get good return on their advertising dollar.

    In short, your team is too successful. Try being crap for a decade or two, and then you won't have all these multinationals clamouring to deface your precious jersey

    1 Reply Last reply
    3
    • BovidaeB Bovidae

      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

      YeetyaahY Offline
      YeetyaahY Offline
      Yeetyaah
      wrote on last edited by
      #46

      @bovidae classic. I have 2 of those and a 1992 anniversary version.

      1 Reply Last reply
      1
      • YeetyaahY Offline
        YeetyaahY Offline
        Yeetyaah
        wrote on last edited by
        #47

        Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

        NTAN G KiwiwombleK 3 Replies Last reply
        1
        • YeetyaahY Yeetyaah

          Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

          NTAN Offline
          NTAN Offline
          NTA
          wrote on last edited by
          #48

          @yeetyaah said in NZR and AIG to part ways:

          Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

          It's not an age thing.

          They're just precious 😉

          1 Reply Last reply
          1
          • YeetyaahY Yeetyaah

            Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

            G Offline
            G Offline
            GibbonRib
            wrote on last edited by
            #49

            @yeetyaah said in NZR and AIG to part ways:

            Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

            Hated them at first, but I've got used to it now. But I do look forward to the RWC jerseys every 4 years, they're a little more special for not having sponsors on them

            1 Reply Last reply
            2
            • YeetyaahY Yeetyaah

              Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

              KiwiwombleK Offline
              KiwiwombleK Offline
              Kiwiwomble
              wrote on last edited by
              #50

              @yeetyaah said in NZR and AIG to part ways:

              Honestly I don't mind sponsor logos, I feel jerseys look naked without them. Probably coz I'm younger than all of y'all so I'm just used to it.

              i think they can look ok....and then you see the NIB/Blues

              1 Reply Last reply
              2
              • BovidaeB Bovidae

                @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                BonesB Offline
                BonesB Offline
                Bones
                wrote on last edited by
                #51

                @bovidae said in NZR and AIG to part ways:

                @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                KiwiwombleK BovidaeB 2 Replies Last reply
                1
                • BonesB Bones

                  @bovidae said in NZR and AIG to part ways:

                  @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                  I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                  KiwiwombleK Offline
                  KiwiwombleK Offline
                  Kiwiwomble
                  wrote on last edited by
                  #52

                  @bones pic? is it just the same as the first NRL warriors jersey?

                  BonesB 1 Reply Last reply
                  0
                  • KiwiwombleK Kiwiwomble

                    @bones pic? is it just the same as the first NRL warriors jersey?

                    BonesB Offline
                    BonesB Offline
                    Bones
                    wrote on last edited by
                    #53

                    @kiwiwomble said in NZR and AIG to part ways:

                    @bones pic? is it just the same as the first NRL warriors jersey?

                    Yeah it's back in NZ unfortunately. Exactly the same just different badge, the blue NSWRL one instead of I think it was ARL?

                    st,small,507x507-pad,600x600,f8f8f8.jpg

                    Arl_1995.jpg

                    1 Reply Last reply
                    1
                    • BovidaeB Bovidae

                      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                      HigginsH Offline
                      HigginsH Offline
                      Higgins
                      wrote on last edited by
                      #54

                      @bovidae said in NZR and AIG to part ways:

                      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

                      I have got one too but mine also comes with the number 11 on the back!

                      BovidaeB 1 Reply Last reply
                      2
                      • BonesB Bones

                        @bovidae said in NZR and AIG to part ways:

                        @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                        I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                        BovidaeB Offline
                        BovidaeB Offline
                        Bovidae
                        wrote on last edited by
                        #55

                        @bones said in NZR and AIG to part ways:

                        @bovidae said in NZR and AIG to part ways:

                        @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                        I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                        DB Bitter sponsor?

                        My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

                        BonesB KiwiwombleK 2 Replies Last reply
                        1
                        • HigginsH Higgins

                          @bovidae said in NZR and AIG to part ways:

                          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

                          I have got one too but mine also comes with the number 11 on the back!

                          BovidaeB Offline
                          BovidaeB Offline
                          Bovidae
                          wrote on last edited by
                          #56

                          @higgins said in NZR and AIG to part ways:

                          @bovidae said in NZR and AIG to part ways:

                          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

                          I have got one too but mine also comes with the number 11 on the back!

                          A Caleb Ralph fan I see. 🤣

                          HigginsH 1 Reply Last reply
                          4
                          • BovidaeB Bovidae

                            @bones said in NZR and AIG to part ways:

                            @bovidae said in NZR and AIG to part ways:

                            @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                            I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                            DB Bitter sponsor?

                            My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

                            BonesB Offline
                            BonesB Offline
                            Bones
                            wrote on last edited by
                            #57

                            @bovidae course!

                            1 Reply Last reply
                            0
                            • BovidaeB Bovidae

                              @higgins said in NZR and AIG to part ways:

                              @bovidae said in NZR and AIG to part ways:

                              @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

                              I have got one too but mine also comes with the number 11 on the back!

                              A Caleb Ralph fan I see. 🤣

                              HigginsH Offline
                              HigginsH Offline
                              Higgins
                              wrote on last edited by
                              #58

                              @bovidae said in NZR and AIG to part ways:

                              @higgins said in NZR and AIG to part ways:

                              @bovidae said in NZR and AIG to part ways:

                              @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

                              I have got one too but mine also comes with the number 11 on the back!

                              A Caleb Ralph fan I see. 🤣

                              Like hell I am, mine was from the Jonah Lomu vintage, 1995 from memory.

                              1 Reply Last reply
                              0
                              • BovidaeB Bovidae

                                @bones said in NZR and AIG to part ways:

                                @bovidae said in NZR and AIG to part ways:

                                @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                                I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                                DB Bitter sponsor?

                                My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

                                KiwiwombleK Offline
                                KiwiwombleK Offline
                                Kiwiwomble
                                wrote on last edited by
                                #59

                                @bovidae said in NZR and AIG to part ways:

                                @bones said in NZR and AIG to part ways:

                                @bovidae said in NZR and AIG to part ways:

                                @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

                                I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

                                DB Bitter sponsor?

                                My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

                                had/have a Sharks NSWRL vintage jersey

                                1 Reply Last reply
                                0
                                • KiwiwombleK Offline
                                  KiwiwombleK Offline
                                  Kiwiwomble
                                  wrote on last edited by
                                  #60

                                  alt text

                                  still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                                  nzzpN 1 Reply Last reply
                                  1
                                  • TimT Offline
                                    TimT Offline
                                    Tim
                                    wrote on last edited by
                                    #61

                                    https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                                    The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                                    The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                                    Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                                    As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                                    This makes the All Blacks playing kit the most valuable uniform in world rugby.

                                    It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                                    HoorooH 1 Reply Last reply
                                    5
                                    • TimT Tim

                                      https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                                      The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                                      The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                                      Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                                      As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                                      This makes the All Blacks playing kit the most valuable uniform in world rugby.

                                      It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                                      HoorooH Offline
                                      HoorooH Offline
                                      Hooroo
                                      wrote on last edited by
                                      #62

                                      @tim said in NZR and AIG to part ways:

                                      https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                                      The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                                      The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                                      Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                                      As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                                      This makes the All Blacks playing kit the most valuable uniform in world rugby.

                                      It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                                      I hear the collar is coming back too. Red, White and Blue.

                                      1 Reply Last reply
                                      0
                                      • KiwiwombleK Offline
                                        KiwiwombleK Offline
                                        Kiwiwomble
                                        wrote on last edited by
                                        #63

                                        purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                                        Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                                        mariner4lifeM 1 Reply Last reply
                                        0
                                        • KiwiwombleK Kiwiwomble

                                          purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                                          Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                                          mariner4lifeM Offline
                                          mariner4lifeM Offline
                                          mariner4life
                                          wrote on last edited by
                                          #64

                                          @kiwiwomble you don't pay $50M a year to just go on the chest

                                          KiwiwombleK gt12G 2 Replies Last reply
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