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All Blacks jersey sponsor

Scheduled Pinned Locked Moved Sports Talk
allblacks
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  • BonesB Bones

    @bovidae said in NZR and AIG to part ways:

    @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

    I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

    BovidaeB Offline
    BovidaeB Offline
    Bovidae
    wrote on last edited by
    #55

    @bones said in NZR and AIG to part ways:

    @bovidae said in NZR and AIG to part ways:

    @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

    I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

    DB Bitter sponsor?

    My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

    BonesB KiwiwombleK 2 Replies Last reply
    1
    • HigginsH Higgins

      @bovidae said in NZR and AIG to part ways:

      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

      I have got one too but mine also comes with the number 11 on the back!

      BovidaeB Offline
      BovidaeB Offline
      Bovidae
      wrote on last edited by
      #56

      @higgins said in NZR and AIG to part ways:

      @bovidae said in NZR and AIG to part ways:

      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

      I have got one too but mine also comes with the number 11 on the back!

      A Caleb Ralph fan I see. 🤣

      HigginsH 1 Reply Last reply
      4
      • BovidaeB Bovidae

        @bones said in NZR and AIG to part ways:

        @bovidae said in NZR and AIG to part ways:

        @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

        I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

        DB Bitter sponsor?

        My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

        BonesB Offline
        BonesB Offline
        Bones
        wrote on last edited by
        #57

        @bovidae course!

        1 Reply Last reply
        0
        • BovidaeB Bovidae

          @higgins said in NZR and AIG to part ways:

          @bovidae said in NZR and AIG to part ways:

          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

          I have got one too but mine also comes with the number 11 on the back!

          A Caleb Ralph fan I see. 🤣

          HigginsH Offline
          HigginsH Offline
          Higgins
          wrote on last edited by
          #58

          @bovidae said in NZR and AIG to part ways:

          @higgins said in NZR and AIG to part ways:

          @bovidae said in NZR and AIG to part ways:

          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

          I have got one too but mine also comes with the number 11 on the back!

          A Caleb Ralph fan I see. 🤣

          Like hell I am, mine was from the Jonah Lomu vintage, 1995 from memory.

          1 Reply Last reply
          0
          • BovidaeB Bovidae

            @bones said in NZR and AIG to part ways:

            @bovidae said in NZR and AIG to part ways:

            @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

            I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

            DB Bitter sponsor?

            My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

            KiwiwombleK Online
            KiwiwombleK Online
            Kiwiwomble
            wrote on last edited by
            #59

            @bovidae said in NZR and AIG to part ways:

            @bones said in NZR and AIG to part ways:

            @bovidae said in NZR and AIG to part ways:

            @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

            I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

            DB Bitter sponsor?

            My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

            had/have a Sharks NSWRL vintage jersey

            1 Reply Last reply
            0
            • KiwiwombleK Online
              KiwiwombleK Online
              Kiwiwomble
              wrote on last edited by
              #60

              alt text

              still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

              nzzpN 1 Reply Last reply
              1
              • TimT Offline
                TimT Offline
                Tim
                wrote on last edited by
                #61

                https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                This makes the All Blacks playing kit the most valuable uniform in world rugby.

                It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                HoorooH 1 Reply Last reply
                5
                • TimT Tim

                  https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                  The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                  The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                  Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                  As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                  This makes the All Blacks playing kit the most valuable uniform in world rugby.

                  It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                  HoorooH Offline
                  HoorooH Offline
                  Hooroo
                  wrote on last edited by
                  #62

                  @tim said in NZR and AIG to part ways:

                  https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                  The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                  The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                  Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                  As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                  This makes the All Blacks playing kit the most valuable uniform in world rugby.

                  It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                  I hear the collar is coming back too. Red, White and Blue.

                  1 Reply Last reply
                  0
                  • KiwiwombleK Online
                    KiwiwombleK Online
                    Kiwiwomble
                    wrote on last edited by
                    #63

                    purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                    Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                    mariner4lifeM 1 Reply Last reply
                    0
                    • KiwiwombleK Kiwiwomble

                      purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                      Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                      mariner4lifeM Offline
                      mariner4lifeM Offline
                      mariner4life
                      wrote on last edited by
                      #64

                      @kiwiwomble you don't pay $50M a year to just go on the chest

                      KiwiwombleK gt12G 2 Replies Last reply
                      2
                      • mariner4lifeM mariner4life

                        @kiwiwomble you don't pay $50M a year to just go on the chest

                        KiwiwombleK Online
                        KiwiwombleK Online
                        Kiwiwomble
                        wrote on last edited by
                        #65

                        @mariner4life ...literally said it was a pipedream

                        1 Reply Last reply
                        0
                        • Daffy JaffyD Offline
                          Daffy JaffyD Offline
                          Daffy Jaffy
                          wrote on last edited by
                          #66

                          Hopeully not in a red square -
                          f0d1ea1a-daf5-44db-9842-a5e97dbcdf7c-image.png

                          KiwiwombleK 1 Reply Last reply
                          1
                          • Daffy JaffyD Daffy Jaffy

                            Hopeully not in a red square -
                            f0d1ea1a-daf5-44db-9842-a5e97dbcdf7c-image.png

                            KiwiwombleK Online
                            KiwiwombleK Online
                            Kiwiwomble
                            wrote on last edited by
                            #67

                            @daffy-jaffy you'd think we'd at least get what france had above

                            1 Reply Last reply
                            0
                            • StargazerS Offline
                              StargazerS Offline
                              Stargazer
                              wrote on last edited by Stargazer
                              #68

                              It looks like the logo and letters are usually in white and the background the usual team colour.

                              alt text

                              alt text

                              Except when the background is white:

                              alt text

                              1 Reply Last reply
                              1
                              • KiwiwombleK Kiwiwomble

                                alt text

                                still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                                nzzpN Online
                                nzzpN Online
                                nzzp
                                wrote on last edited by
                                #69

                                @kiwiwomble said in All Blacks jersey sponsor:

                                still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                                The Black Caps were sponsored by a dubai property development company ... it's modern exposure

                                KiwiwombleK 1 Reply Last reply
                                1
                                • nzzpN nzzp

                                  @kiwiwomble said in All Blacks jersey sponsor:

                                  still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                                  The Black Caps were sponsored by a dubai property development company ... it's modern exposure

                                  KiwiwombleK Online
                                  KiwiwombleK Online
                                  Kiwiwomble
                                  wrote on last edited by
                                  #70

                                  @nzzp that was only for specific tours wasn;t it? not or not often for their domestic games?

                                  1 Reply Last reply
                                  0
                                  • StargazerS Offline
                                    StargazerS Offline
                                    Stargazer
                                    wrote on last edited by Stargazer
                                    #71

                                    Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                    I mean, who in their right mind would buy a black jersey with a big red square on it?

                                    At least, that's for the ABs.

                                    They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                    HoorooH canefanC KiwiwombleK KirwanK 4 Replies Last reply
                                    1
                                    • StargazerS Stargazer

                                      Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                      I mean, who in their right mind would buy a black jersey with a big red square on it?

                                      At least, that's for the ABs.

                                      They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                      HoorooH Offline
                                      HoorooH Offline
                                      Hooroo
                                      wrote on last edited by
                                      #72

                                      @stargazer said in All Blacks jersey sponsor:

                                      Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                      I mean, who in their right mind would buy a black jersey with a big red square on it?

                                      Young fans who aren't blinded by nostalgic history.

                                      1 Reply Last reply
                                      0
                                      • StargazerS Stargazer

                                        Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                        I mean, who in their right mind would buy a black jersey with a big red square on it?

                                        At least, that's for the ABs.

                                        They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                        canefanC Offline
                                        canefanC Offline
                                        canefan
                                        wrote on last edited by
                                        #73

                                        @stargazer said in All Blacks jersey sponsor:

                                        Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                        I mean, who in their right mind would buy a black jersey with a big red square on it?

                                        It wouldn't surprise me if the logo is a little smaller on the black jersey

                                        StargazerS 1 Reply Last reply
                                        1
                                        • StargazerS Stargazer

                                          Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                          I mean, who in their right mind would buy a black jersey with a big red square on it?

                                          At least, that's for the ABs.

                                          They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                          KiwiwombleK Online
                                          KiwiwombleK Online
                                          Kiwiwomble
                                          wrote on last edited by
                                          #74

                                          @stargazer said in All Blacks jersey sponsor:

                                          Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                          I mean, who in their right mind would buy a black jersey with a big red square on it?

                                          At least, that's for the ABs.

                                          They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                          yeah, the ABs have managed to keep stripes of an adidas jersey for +20, they do more than a lot of sports brands to protect their brand

                                          1 Reply Last reply
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