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All Blacks jersey sponsor

Scheduled Pinned Locked Moved Sports Talk
allblacks
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  • HigginsH Higgins

    @bovidae said in NZR and AIG to part ways:

    @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

    I have got one too but mine also comes with the number 11 on the back!

    BovidaeB Offline
    BovidaeB Offline
    Bovidae
    wrote on last edited by
    #56

    @higgins said in NZR and AIG to part ways:

    @bovidae said in NZR and AIG to part ways:

    @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

    I have got one too but mine also comes with the number 11 on the back!

    A Caleb Ralph fan I see. 🤣

    HigginsH 1 Reply Last reply
    4
    • BovidaeB Bovidae

      @bones said in NZR and AIG to part ways:

      @bovidae said in NZR and AIG to part ways:

      @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

      I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

      DB Bitter sponsor?

      My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

      BonesB Offline
      BonesB Offline
      Bones
      wrote on last edited by
      #57

      @bovidae course!

      1 Reply Last reply
      0
      • BovidaeB Bovidae

        @higgins said in NZR and AIG to part ways:

        @bovidae said in NZR and AIG to part ways:

        @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

        I have got one too but mine also comes with the number 11 on the back!

        A Caleb Ralph fan I see. 🤣

        HigginsH Offline
        HigginsH Offline
        Higgins
        wrote on last edited by
        #58

        @bovidae said in NZR and AIG to part ways:

        @higgins said in NZR and AIG to part ways:

        @bovidae said in NZR and AIG to part ways:

        @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey

        I have got one too but mine also comes with the number 11 on the back!

        A Caleb Ralph fan I see. 🤣

        Like hell I am, mine was from the Jonah Lomu vintage, 1995 from memory.

        1 Reply Last reply
        0
        • BovidaeB Bovidae

          @bones said in NZR and AIG to part ways:

          @bovidae said in NZR and AIG to part ways:

          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

          I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

          DB Bitter sponsor?

          My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

          KiwiwombleK Offline
          KiwiwombleK Offline
          Kiwiwomble
          wrote on last edited by
          #59

          @bovidae said in NZR and AIG to part ways:

          @bones said in NZR and AIG to part ways:

          @bovidae said in NZR and AIG to part ways:

          @kiwiwomble My only AB jersey is a 1997 CCC version with the Steinlager logo. I've no need for an Adidas jersey.

          I've got a warriors jersey with the NSWRL badge on! They never even got to play with it.

          DB Bitter sponsor?

          My only RL jersey is the Video Ezy Canberra Raiders jersey. It also has the NSW RL logo.

          had/have a Sharks NSWRL vintage jersey

          1 Reply Last reply
          0
          • KiwiwombleK Offline
            KiwiwombleK Offline
            Kiwiwomble
            wrote on last edited by
            #60

            alt text

            still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

            nzzpN 1 Reply Last reply
            1
            • TimT Away
              TimT Away
              Tim
              wrote on last edited by
              #61

              https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

              The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

              The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

              Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

              As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

              This makes the All Blacks playing kit the most valuable uniform in world rugby.

              It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

              HoorooH 1 Reply Last reply
              5
              • TimT Tim

                https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                This makes the All Blacks playing kit the most valuable uniform in world rugby.

                It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                HoorooH Offline
                HoorooH Offline
                Hooroo
                wrote on last edited by
                #62

                @tim said in NZR and AIG to part ways:

                https://www.nzherald.co.nz/sport/all-blacks-land-rugbys-richest-sponsorship-deal-with-surprise-late-bid/ZXL57VFHIHOAVDTX7SPMPJRXDA/

                The All Blacks have agreed to put the name Altrad on the front of their jerseys from 2022, a deal that will push their total kit sponsorship to over $50 million a year.

                The French building supplies company which also sponsors the French national team and owns Montpellier Herault Rugby Club has seen off competition from major Japanese corporations as well as Amazon to secure the naming rights to rugby's most coveted real estate.

                Altrad will replace AIG as the All Blacks' front of jersey sponsor once the existing deal with the US insurance group expires at the end of this year.

                As revealed by the Herald in June, UK-based petrochemical company Ineos have agreed a separate deal to put their name on the back of the All Blacks' shorts from next year and the combined value of those two agreements is understood to be more than $50m a year.

                This makes the All Blacks playing kit the most valuable uniform in world rugby.

                It is believed that the agreement with Altrad is the most expensive jersey sponsorship in rugby history, worth about 50 per cent more than England's recently renewed agreement with telecommunications company O2.

                I hear the collar is coming back too. Red, White and Blue.

                1 Reply Last reply
                0
                • KiwiwombleK Offline
                  KiwiwombleK Offline
                  Kiwiwomble
                  wrote on last edited by
                  #63

                  purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                  Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                  mariner4lifeM 1 Reply Last reply
                  0
                  • KiwiwombleK Kiwiwomble

                    purely from a design point....its not a bad logo, will be interesting to see if they have negotiated anything weird like removing the border from the AIG logo, maybe just the word ALTRAD?

                    Would love to see them do something like the old steinlarger logo, small on the right brest and adidas in the middle, pipe dream obviously

                    mariner4lifeM Online
                    mariner4lifeM Online
                    mariner4life
                    wrote on last edited by
                    #64

                    @kiwiwomble you don't pay $50M a year to just go on the chest

                    KiwiwombleK gt12G 2 Replies Last reply
                    2
                    • mariner4lifeM mariner4life

                      @kiwiwomble you don't pay $50M a year to just go on the chest

                      KiwiwombleK Offline
                      KiwiwombleK Offline
                      Kiwiwomble
                      wrote on last edited by
                      #65

                      @mariner4life ...literally said it was a pipedream

                      1 Reply Last reply
                      0
                      • Daffy JaffyD Offline
                        Daffy JaffyD Offline
                        Daffy Jaffy
                        wrote on last edited by
                        #66

                        Hopeully not in a red square -
                        f0d1ea1a-daf5-44db-9842-a5e97dbcdf7c-image.png

                        KiwiwombleK 1 Reply Last reply
                        1
                        • Daffy JaffyD Daffy Jaffy

                          Hopeully not in a red square -
                          f0d1ea1a-daf5-44db-9842-a5e97dbcdf7c-image.png

                          KiwiwombleK Offline
                          KiwiwombleK Offline
                          Kiwiwomble
                          wrote on last edited by
                          #67

                          @daffy-jaffy you'd think we'd at least get what france had above

                          1 Reply Last reply
                          0
                          • StargazerS Offline
                            StargazerS Offline
                            Stargazer
                            wrote on last edited by Stargazer
                            #68

                            It looks like the logo and letters are usually in white and the background the usual team colour.

                            alt text

                            alt text

                            Except when the background is white:

                            alt text

                            1 Reply Last reply
                            1
                            • KiwiwombleK Kiwiwomble

                              alt text

                              still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                              nzzpN Offline
                              nzzpN Offline
                              nzzp
                              wrote on last edited by
                              #69

                              @kiwiwomble said in All Blacks jersey sponsor:

                              still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                              The Black Caps were sponsored by a dubai property development company ... it's modern exposure

                              KiwiwombleK 1 Reply Last reply
                              1
                              • nzzpN nzzp

                                @kiwiwomble said in All Blacks jersey sponsor:

                                still an interesting choice considering as far as i know they dont trade in NZ, must really see the "global brand" aspect as worth it

                                The Black Caps were sponsored by a dubai property development company ... it's modern exposure

                                KiwiwombleK Offline
                                KiwiwombleK Offline
                                Kiwiwomble
                                wrote on last edited by
                                #70

                                @nzzp that was only for specific tours wasn;t it? not or not often for their domestic games?

                                1 Reply Last reply
                                0
                                • StargazerS Offline
                                  StargazerS Offline
                                  Stargazer
                                  wrote on last edited by Stargazer
                                  #71

                                  Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                  I mean, who in their right mind would buy a black jersey with a big red square on it?

                                  At least, that's for the ABs.

                                  They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                  HoorooH canefanC KiwiwombleK KirwanK 4 Replies Last reply
                                  1
                                  • StargazerS Stargazer

                                    Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                    I mean, who in their right mind would buy a black jersey with a big red square on it?

                                    At least, that's for the ABs.

                                    They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                    HoorooH Offline
                                    HoorooH Offline
                                    Hooroo
                                    wrote on last edited by
                                    #72

                                    @stargazer said in All Blacks jersey sponsor:

                                    Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                    I mean, who in their right mind would buy a black jersey with a big red square on it?

                                    Young fans who aren't blinded by nostalgic history.

                                    1 Reply Last reply
                                    0
                                    • StargazerS Stargazer

                                      Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                      I mean, who in their right mind would buy a black jersey with a big red square on it?

                                      At least, that's for the ABs.

                                      They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                      canefanC Offline
                                      canefanC Offline
                                      canefan
                                      wrote on last edited by
                                      #73

                                      @stargazer said in All Blacks jersey sponsor:

                                      Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                      I mean, who in their right mind would buy a black jersey with a big red square on it?

                                      It wouldn't surprise me if the logo is a little smaller on the black jersey

                                      StargazerS 1 Reply Last reply
                                      1
                                      • StargazerS Stargazer

                                        Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                        I mean, who in their right mind would buy a black jersey with a big red square on it?

                                        At least, that's for the ABs.

                                        They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                        KiwiwombleK Offline
                                        KiwiwombleK Offline
                                        Kiwiwomble
                                        wrote on last edited by
                                        #74

                                        @stargazer said in All Blacks jersey sponsor:

                                        Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                        I mean, who in their right mind would buy a black jersey with a big red square on it?

                                        At least, that's for the ABs.

                                        They may sacrific the integrity of the black jersey for other teams, like they did with the white border of the AIG logo, which appears on all black team jerseys, except the All Blacks'.

                                        yeah, the ABs have managed to keep stripes of an adidas jersey for +20, they do more than a lot of sports brands to protect their brand

                                        1 Reply Last reply
                                        0
                                        • canefanC canefan

                                          @stargazer said in All Blacks jersey sponsor:

                                          Anything other than a white logo with white letters on a black jersey will be brand suicide.

                                          I mean, who in their right mind would buy a black jersey with a big red square on it?

                                          It wouldn't surprise me if the logo is a little smaller on the black jersey

                                          StargazerS Offline
                                          StargazerS Offline
                                          Stargazer
                                          wrote on last edited by
                                          #75

                                          @canefan All Blacks, yes. But as I said in the edit of my previous post, the the other teams' jerseys are more at risk.

                                          1 Reply Last reply
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